Sundance Collab and Merrell Launch Three-Year Outdoor Storytelling Partnership
Outdoor footwear brand Merrell will fund short films about nature through a new collaboration with Sundance Collab.
Shortfundly Desk · Worldwide ·
Sundance Collab has announced a three-year partnership with outdoor footwear brand Merrell called "It Starts Outside." The initiative will provide financial support and resources to filmmakers creating short films that explore stories connected to the outdoors and nature.
The collaboration aims to foster a new generation of visual storytellers focused on environmental and outdoor narratives. Selected filmmakers will receive grants and access to Sundance Collab's educational platform and community network to develop their projects.
Applications for the first round of funding are expected to open later this year. The partnership reflects a growing trend of brands directly investing in independent short-form content creation rather than traditional advertising.
This brief draws on reporting from IndieWire.
More in Short Films